HOT TOPIC
Consumer sentiment
There is general positivity, though many Boomers believe their household will be worse off next year
Consumer sentiment: general well-being Net score of % who agree with bottom statement subtracted from the % who agree with the top statement Base = All Australian regular wine drinkers (n=1,008)
All sample
I am 100% confident in my ability to manage my finances
My household will be better off in a year’s time
I am really happy at the moment
55+ Boomers 40-54 Gen X 25-39 Millennials 18-24 Gen Z
Neutral
My household will be worse off in a year’s time
I have no idea how I will pay my bills
I am really unhappy at the moment
Source: Wine Intelligence, Vinitrac ® Australia, Jul’ 22 (n=1,008) Australian regular wine drinkers
90
Wine Intelligence Australia Wine Landscapes 2022
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