Wine-buying channel usage Almost half of regular wine drinkers shop for wine in local bottle shops, with supermarket-attached liquor stores the next most popular channel
Wine-buying channel usage % who have bought wine from the following channels in the past six months Base = All Australian regular wine drinkers (n=1,008)
Q What do market experts say?
“There has been a return to bricks -and-mortar shopping, as both a reason to get out, but also for those wanting a more personalised experience.”
Wine distributor
Source: Wine Intelligence, Vinitrac ® Australia, Jul ’22 (n=1,008) Australian regular wine drinkers
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Wine Intelligence Australia Wine Landscapes 2022
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